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Kraft Heinz misses its earnings target, but hikes ad spend | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in August
By Christopher Lombardo

While Kraft Heinz continues to invest in its marketing, it came in with below consensus revenue numbers. The maker of KD, Philadelphia Cream Cheese and Maxwell House Coffee is reporting a Q2 revenue of $6.72 billion USD, up 2.6%, but shy of analyst expectations of $6.82 billion USD.

http://strategyonline.ca/2023/08/02/kraft-heinz-misses-its-earnings-target-but-hikes-ad-spend/
 

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